Last Spring I was alerted by a customer who happened to work at a popular mall sportswear store. This customer of mine caught a glimpse of his manager’s catalog which had various items that were being released in the near future at all of their mall locations. One of the items in this companies catalog was a "Make Pastry Not War" t-shirt. Not only was it a very similar slogan, but it had the same EXACT placement, font, EVEN A CUPCAKE in the center of the t-shirt. This was no coincidence. Weeks later my inbox was flooded with furious Johnny Cupcakes customers who saw this same catalog with the 'Pastry' design in it. I could of made a big deal about it online, making everyone else aware of it. Instead, I decided not to be a cry baby and post it all over the internet, so I sought out a different route. I decided to contact my trademark attorney, who then contacted the owners of Pastry / Pastry Kicks. We got in touch with the President of a certain mall chain-store who ended up declining the order of all 'Make Pastry Not War' t-shirts.
